August 22, 2008 · Print This Article
Posted by Mark Bennardo
I’m just looking for a little bit of fun and relaxation when I go out. I don’t want to have to work at anything, or try hard or wonder where I fit. I just want to get what I came for and be treated with a little respect.
I especially enjoy my experience if I believe the people serving me (waiter, salesperson, conference presenter, whatever) make me feel like they are actually there for me (not the other way around).
That’s a small part of what creates a good experience for me. A sense that it’s about me. Now, I know that life is really not all about me, but sometimes, it should feel that way. Examples:
The list could go on and on. If it’s not “about me”, then I walk. Or, if I don’t walk right at that moment, you can bet I won’t choose to be back any time soon.
How many of our everyday interactions could become meaningful experiences if only a little focus and effort were applied? What would life be like if the person at the DMV actually smiled at you, treated you kindly, didn’t rush you and didn’t make you feel like a number? We wouldn’t know what to do with ourselves.
In the end, it’s all about our customers, our audience, our clients, our viewers. If we don’t make it about them, then we may not see them again. And can we really blame them?